Factors Affecting the Sale of Your Home

Factors You Cannot Control
MARKET CONDITIONS Market conditions, including the economy, current interest rates and competitive listings, will affect the sale of your home. However the better you understand these market conditions, the better equipped you are to position your home to sell in the current market. You need a professional who is constantly reviewing market trends and is in daily contact with lending officers.
LOCATION While your home and property remain where they are, the world continues to change. The buyer will not only look at the location of the property as it exists today, but as it will be in the future. New roads, a new shopping center or a new school are just a few of the changes that can affect the "location" of your home. You need a professional who knows the community and can provide you with their insight.
Factors You Can Control
CONDITION The condition of your home can affect not only the price you receive, but how quickly your home sells. A buyer's first impression can make or break a sale. You need a professional who can view your property objectively and who can offer recommendations which will improve the marketability of your home.
TERMS The financing options that you will consider, flexibility in closing and possession dates, willingness to negotiate personal property, such as appliances, are all issues that can affect the sale of your home. You need a professional who can assist you in determining what terms are agreeable to you.
MARKETING Proper marketing will expose your home to the maximum number of potential buyers in the minimum amount of time. As every home is different, the approach to marketing each home is different. You need a professional who knows how to market your home to achieve the desired result, a sale.
PRICE After all the other factors are considered, the most important factor comes into play. What you want is to maximize your return. However, over-pricing a property often costs people money in the long run. While you may think that you need to over-price your property to allow room for negotiation, you can quickly find yourself with a property that buyers avoid based upon price alone. You need a professional who knows how to analyze market data and who can assist you in obtaining the best possible price for your home.